NBC'S PRELIMINARY OVERNIGHT FOR GAME TWO A 16.3/25

          NBC said its preliminary overnight for Game Two of the
     World Series is a 16.3/25, up from last year's 15.2/23,
     which took place on a Monday night on Fox.  Saturday's World
     Series Game One received a 14.1/25 preliminary overnight,
     down from last year's Yankees-Braves Sunday Game One which
     earned a 17.0/26 (THE DAILY).  In DC, John Carmody writes
     that despite the low Saturday rating for Game One, NBC did
     win the night (WASHINGTON POST, 10/20).  In Miami, WTVJ-NBC
     earned a 39.8/60 for Game One, while WKYC-NBC did a 47.5/68
     in Cleveland (SUN-SENTINEL, 10/20).  VARIETY's Gary Levin
     wrote that the Marlins-Indians matchup "threatens to rank
     near the cellar of baseball championship ratings."   Chuck
     Bachrach, Exec VP & Dir of Media & Programming at L.A.-based
     ad agency Rubin Postaer & Associates: "Unless NBC comes up
     with a unique way to promote the hell out of this, if you
     ask me I think this could be unfortunately one of the more
     uninteresting matchups we've seen in recent years" (N.Y.
     POST/VARIETY, 10/18).