SBD / 26 / ESPN CHILTON POLL: TOP PERCEIVED NCAA FOOTBALL SPONSORS

SBD/26/The Back Of The Book

ESPN CHILTON POLL: TOP PERCEIVED NCAA FOOTBALL SPONSORS

Published September 26, 1997

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          ESPN Chilton asked avid college football fans to name
     the top perceived overall sponsors or advertisers of college
     football.  Interviews were conducted from September '96 to
     August '97.  There were 2663 respondents (THE DAILY).
     
     

  
 
     
      
1

    		
    Nike
     
      
36%

    		
     
     
      
4

    		
    Anheuser-Busch
     
      
5%

    		
  

  
 
     
      
2

    		
    Chevrolet
     
      
7%

    		
     
      
5

    		
    Reebok
     
      
4%

    		
  

  
 
     
      
3

    		
    Coca-Cola
     
      
6%

    		
     
      
5

    		
    McDonald's
     
      
4%
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Related Topics:

Anheuser Busch, Coca-Cola, ESPN, General Motors, McDonald's, Nike, Reebok, The Back of the Book, Walt Disney

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