The Back Of The Book

THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

9.24.1997

     TODAY:  MLB National League Attendance Through September 21
                      '97           YEAR-TO-DATE
            COMPARISONS     
                    TEAM
                     HOME           DATES
                     AVG.
                     TOTAL
                     %           CAP
                     '96           AVG.
                     %           +/-
                     '95           AVG.
                     %           +/-
          
           COL                75
                     48,000
                     3,600,034
                     96%
                     48,035
                     0%
                     47,084
                     +           2%
          
           ATL^                80
                     42,784
                     3,422,720
                     86%
                     35,652
                     +20%
                     35,581
                     +20%
          
           LA                79
                     40,937
                     3,233,991
                     73%
                     39,016
                     +           5%
                     38,420
                     +           7%
          
           STL^                75
                     32,752
                     2,456,371
                     66%
                     32,168
                     +           2%
                     24,399
                     +34%
          
           FLA                79
                     29,559
                     2,335,153
                     71%
                     21,786
                     +36%
                     24,292
                     +22%
          
           CHI                79
                     27,725
                     2,190,308
                     71%
                     28,090
                     -           1%
                     27,018
                     +           3%
          
           SD                79
                     26,155
                     2,067,107
                     56%
                     26,983
                     -           3%
                     14,673
                     +78%
          
           HOU                75
                     24,608
                     1,845,622
                     45%
                     24,275
                     +           1%
                     19,208
                     +28%
          
           CIN                79
                     22,385
                     1,768,377
                     42%
                     23,562
                     -           5%
                     25,882
                     -14%
          
           NYM                73
                     22,710
                     1,657,797
                     41%
                     20,479
                     +11%
                     17,932
                     +27%
          
           PIT                79
                     20,748
                     1,639,103
                     43%
                     16,863
                     +23%
                     12,936
                     +60%
          
           SF                77
                     20,184
                     1,554,193
                     32%
                     17,368
                     +16%
                     17,243
                     +17%
          
           MON                75
                     18,925
                     1,419,387
                     41%
                     19,472
                     -           3%
                     18,189
                     +           4%
          
           PHI                71
                     19,470
                     1,382,392
                     31%
                     23,402
                     -17%
                     28,783
                     -32%
          
               
           NL                           1075
                     28,440
                     30,572,555
                     56%
                     26,968
                     +           5%
                     25,161
                     +13%
          
  
          NOTES:  (^) The Braves are in their first year at      Turner Field which has a capacity of 50,000, down from     52,769 at Fulton County Stadium in '96. St. Louis has     slightly decreased capacity since '96.  The '96 comparison     is of average attendance through the same number of dates.      Due to the shortened '95 season, the '95 comparison is of     final season average.                                -30-

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'97 YEAR-TO-DATE					COMPARISONS
TEAM	HOME DATES	AVG.	TOTAL	% CAP	'96 AVG.	% +/-	'95 AVG.	% +/-
COL	75	48,000	3,600,034	96%	48,035	0%	47,084	+ 2%
ATL^	80	42,784	3,422,720	86%	35,652	+20%	35,581	+20%
LA	79	40,937	3,233,991	73%	39,016	+ 5%	38,420	+ 7%
STL^	75	32,752	2,456,371	66%	32,168	+ 2%	24,399	+34%
FLA	79	29,559	2,335,153	71%	21,786	+36%	24,292	+22%
CHI	79	27,725	2,190,308	71%	28,090	- 1%	27,018	+ 3%
SD	79	26,155	2,067,107	56%	26,983	- 3%	14,673	+78%
HOU	75	24,608	1,845,622	45%	24,275	+ 1%	19,208	+28%
CIN	79	22,385	1,768,377	42%	23,562	- 5%	25,882	-14%
NYM	73	22,710	1,657,797	41%	20,479	+11%	17,932	+27%
PIT	79	20,748	1,639,103	43%	16,863	+23%	12,936	+60%
SF	77	20,184	1,554,193	32%	17,368	+16%	17,243	+17%
MON	75	18,925	1,419,387	41%	19,472	- 3%	18,189	+ 4%
PHI	71	19,470	1,382,392	31%	23,402	-17%	28,783	-32%

NL	1075	28,440	30,572,555	56%	26,968	+ 5%	25,161	+13%