SBD/18/Sports Media

MEDIA NOTES

          TV: USA TODAY's Gordon Forbes reports that the NFL's TV
     negotiations "will run slower this year."  The October 1
     exclusivity deadline for talking to current broadcast
     carriers "will be pushed back" to November 1.  Forbes: "The
     new deal won't be firmed up until after the Super Bowl" (USA
     TODAY, 9/18)....Mike Keenan "has had talks with ESPN and Fox
     Sports about becoming a hockey commentator this season"
     (DETROIT FREE PRESS, 9/17)....Ed Pinckney will serve as an
     in-studio host for UPN-33's Heat road TV broadcasts, as well
     as a radio analyst on WIOD for home games (Heat).
          PRINT: SI will publish "The Boston Collection: The Best
     Boston Sports Stories from The Pages of Sports Illustrated,"
     the first in a series of city-specific special issues.  The
     164-page issue will hit Boston newsstands on October 6, and
     will have a cover price of $5.95.  Ford Division/New England
     is the exclusive advertiser of the issue which features Ted
     Williams on the cover.  Chicago will be the next issue (SI).
     
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