CFL's Cohon Will Not Seek Third Term NHL Altering Draft Lottery System Hornets Sign Live Nation For Booking Jamie Davis Resigns From Fanatics Mediacom, Disney Renew Distribution Deal Hugo Boss Rolling Out NFL Campaign Union, Bimbo Bakeries Renew Sponsorship Names In The News Maple Leafs Set To Form Analytics Department
Texaco announced an eight-year deal to become a U.S. Olympic sponsor through the 2004 Games, according to Jay Baltezore of the SALT LAKE TRIBUNE. The deal is "said to be worth" more than $80M in cash and products, including gasoline, motor oil, diesel fuel and coolants under the Texaco and Havoline brand names. Texaco's sponsorship also includes a connection to the teams for the 2002 Paralympic Winter Games and the 2003 U.S. Pan American Games (SALT LAKE TRIBUNE, 9/17). In UT, Lisa Riley Roche notes that "more than half" of Texaco's contribution to the USOC "will be cash" (DESERET NEWS, 9/17).