SBD/16/Sponsorships Advertising Marketing


          Big League Bottling is selling $50 bottles of carbernet
     sauvignon with MLB logos on the bottle (U.S. NEWS & WORLD
     REPORT, 9/22 issue)....The Brett Hull "Hat Trick" candy bar
     was unveiled at the Kiel Club in St. Louis on August 28. 
     The bar comes in a wrapper with the Blues' colors (THE
     HOCKEY NEWS, 9/19 issue)....ESPN -- The Store opens today at
     the CA-based Glendale Galleria.  The prototype store is a
     collaboration of ESPN and The Disney Store (ESPN).

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