SBD/30/Collegiate Sports

SEC, BIG TEN AND ESPN EXTEND THEIR PLACE IN THE OUTBACK

          The Outback Bowl extended its contract with the SEC,
     Big Ten and ESPN through January 1, 2002, according to Brett
     McMurphy of the TAMPA TRIBUNE.  The bowl "will guarantee a
     minimum" of $3.3M to the teams for the '98 game, then
     increase to $3.6M in '99, $3.8M in 2000, $4M in 2001 and
     $4.4M in 2002.  The $2.65M per team in '97 is the third-
     highest paying non-alliance bowl game (TAMPA TRIBUNE, 7/29).

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Colleges, ESPN, Walt Disney

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