Sports Industrialists

EXECUTIVE TRANSACTIONS

7.15.1997

          NFLPA General Counsel RICHARD BERTHELSEN was named
     President of the VA-based Sports Lawyers Association
     (SLA)....The '99 Women's World Cup Organizing Committee
     named ROBIN ROYLANCE Dir of Marketing.  Roylance was
     previously with MLS (Women's World Cup)....Sports
     Illustrated For Kids promoted SHAUN GURL to Associate
     Publisher (SI For Kids)....MARK DEFANTI has joined CA-based
     Kiner/Goodell Advertising as an Account Exec and will head
     the agency's new sports marketing division.  Current agency
     clients include the Bob Hope Chrysler Classic golf
     tournament (THE ONTARIO, CA, BUSINESS PRESS, 7/13).

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