Sports Media

PBA STRIKES DEAL TO MOVE TO CBS AFTER 36 YEARS ON ABC

6.30.1997

          The Pro Bowlers Tour will switch to CBS next year after
     36 years on ABC, according to Dick Evans in the MIAMI
     HERALD.  CBS will carry eight PBA telecasts as part of a
     one-year deal, with CBS holding a two-year option to renew. 
     The PBA previously signed a three-year deal with ESPN to
     televise 14 events a year.  The length of the Saturday
     afternoon network show will be reduced from 90 minutes to 60
     minutes.  Evans reports that no rights money is involved and
     the PBA will produce the shows (MIAMI HERALD, 6/29).

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