Menu
Sponsorships Advertising Marketing

RAWLINGS SEES SLIGHT BUMP IN QUARTERLY EARNINGS GROWTH

          Rawlings Sporting Goods Co. saw profits increase more
     than 17% for the third quarter that ended May 31, "despite a
     sluggish baseball season" for the company, according to the
     ST. LOUIS POST-DISPATCH.  Rawlings also saw a 1.9% increase
     in revenue from the third quarter last year, and it was able
     to cut sales and interest costs.  Rawlings said that it
     expects better fourth quarter results, "thanks partly to
     basketball and football programs with several major
     retailers."  The company is also getting "modest fees" for
     licensing its name for a new sports drink, and is "making
     inroads" with new volleyball and soccer equipment lines, as
     a mass merchandiser is expected "to commit soon" to
     Rawlings' volleyballs (ST. LOUIS POST-DISPATCH, 6/23).

SBJ Morning Buzzcast: May 10, 2024

Start your morning with Buzzcast with Austin Karp: A very merry NFL Christmas on Netflix? The Braves and F1 deliver for Liberty Media investors; the WNBA heads to Toronto; and Zelle gets in on team sports sponsorship.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1997/06/24/Sponsorships-Advertising-Marketing/RAWLINGS-SEES-SLIGHT-BUMP-IN-QUARTERLY-EARNINGS-GROWTH.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1997/06/24/Sponsorships-Advertising-Marketing/RAWLINGS-SEES-SLIGHT-BUMP-IN-QUARTERLY-EARNINGS-GROWTH.aspx

CLOSE