The N.Y. POST's Phil Mushnick reports this morning that
CBS golf analyst Gary McCord, "banished" from working The
Masters the last two years for "excessive (and often forced)
irreverence" is "expected" to return to work Augusta for CBS
next year (N.Y. POST, 4/25)....WBIS+ in NYC will air seven
and one-half hours of The Golf Channel programming per week
beginning April 28 and running through "at least" July 28
(Gould Media)....Fox Sports Net has reached an agreement to
air a minimum of four of golf's Celebrity Players Tour
tournaments in '97, and will also offer marketing and
promotional support (Fox Sports Net)....The MLB Rangers and
KRLD-AM "are in talks" to transmit Rangers games over the
Internet at no charge to listeners (FT. WORTH STAR-TELEGRAM,
4/25)....Ratings in South FL "suggest more local viewers are
watching spring pro sports than anytime in recent history."
The Marlins are averaging a 6.8 rating, compared to 5.3, 4.3
and 3.9 the past three years; the Heat finished the season
with its "highest ratings this decade, possibly ever," with
an average of a 5.3 rating; the Panthers' ratings rose from
a 0.9 last year to a 1.5 this season (MIAMI HERALD, 4/25).
