MARKETPLACE ROUND-UP

          Advantage Int'l has been appointed by the England &
     Wales Cricket Board to handle global sponsorship sales for
     the '99 Cricket World Cup in the United Kingdom (Advantage).
     ...Cohn & Wolfe has developed its second interactive
     software program, SponsorSoft, designed to help assist
     clients in assessing the effectiveness of sponsorships (Cohn
     & Wolfe).....Orlando-based Entry Media, Inc. announced that
     the CoreStates Center and CoreStates Spectrum in
     Philadelphia have added advertising via Turnstile AdSleeve
     armcovers.  The armcovers will feature advertising from
     Philadelphia Newspaper Inc.  The AA New Haven Ravens have
     also added turnstile advertising to Yale Field, which Amtrak
     sponsors (Entry Media)....Georgetown University has renewed
     its domestic licensing agreement with The Collegiate
     Licensing Company through December 31, 2003 (CLC).