Charter Nearing Deal With SEC Net D-I Schools May Seek Antitrust Exemption UNLV AD Working Toward Better Finances Ombudsman Addresses Smith Comments "College GameDay" To Start In Ft. Worth NCAA Concussion Settlement Faces Scrutiny Stephen A. Smith Suspended One Week SMU Sees $350K In Beer, Wine Sales For Hoops NCAA Settles Concussion Lawsuit Should ESPN Further Discipline Smith?
Upcoming Conferences and Events
UNIV. OF SOUTH FLORIDA GETS CREATIVE IN NEW MARKETING DEAL
Published April 16, 1997
The Univ. of South Florida has signed a five-year deal with ESPN-subsidiary Creative Sports, Inc., a producer and distributor of college programming, according to Joey Johnston of the TAMPA TRIBUNE. Creative Sports will pay USF around $500,000/year, plus a percentage of net profits, for the rights while managing the marketing, TV/radio production and corporate sponsorships within USF's athletic program. Creative will also negotiate an over-the-air package for at least six USF football games (TAMPA TRIBUNE, 4/15).