Today, THE DAILY concludes a team-by-team profile of each MLS franchise. Included below are reconfigured stadium capacities; approximate season-ticket sales to date; game- day ticket price range; apparel supplier and uniform sponsors; team's advertising slogan and advertising mediums; local TV deal and English/Spanish radio deals. Teams will play 32 games in the '97 season (THE DAILY).
| TEAM: | Colorado Rapids |
| STADIUM/CAPACITY: | Mile High Stadium/17,500 |
| SEASON-TICKETS: | 1,000 |
| TICKET PRICES: | $5-22 |
| APPAREL/SPONSOR: | Reebok/Pepsi |
| SLOGAN: | "This Stuff Kicks" |
| AD MEDIUMS: | Print, Radio, TV |
| TV DEAL: | Fox Rocky Mountain (16) |
| ENGLISH RADIO: | KTLK-AM (14) |
| SPANISH RADIO: | KMXA-AM (16) |
| | |
| TEAM: | Dallas Burn |
| STADIUM/CAPACITY: | Cotton Bowl/25,704 |
| SEASON-TICKETS: | 3,000 |
| TICKET PRICES: | $9-19 |
| APPAREL/SPONSOR: | Nike/AT&T |
| SLOGAN: | "Feel The Burn" |
| AD MEDIUMS: | Print, Radio, Outdoor |
| TV DEAL: | Fox Sports Southwest (7) |
| ENGLISH RADIO: | KOOO-FM (16) |
| SPANISH RADIO: | KESS-AM (32) |
| | |
| TEAM: | Kansas City Wizards |
| STADIUM/CAPACITY: | Arrowhead Stadium/20,269 |
| SEASON-TICKETS: | 3,200 |
| TICKET PRICES: | $14-15 |
| APPAREL/SPONSOR: | adidas/AT&T |
| SLOGAN: | "The Power of Play" |
| AD MEDIUMS: | Print, Radio, TV |
| TV DEAL: | KCMI (8 games) |
| ENGLISH RADIO: | None |
| SPANISH RADIO: | None |
| | |
| TEAM: | L.A. Galaxy |
| STADIUM/CAPACITY: | Rose Bowl/26,100 |
| SEASON-TICKETS: | 2,800 |
| TICKET PRICES: | $9-17 |
| APPAREL/SPONSOR: | Nike/Budweiser |
| SLOGAN: | None |
| AD MEDIUMS: | Print, Radio, TV, Outdoor |
| TV DEAL: | KTLA (4), Fox Sports West (6) |
| ENGLISH RADIO: | None |
| SPANISH RADIO: | KTNQ-AM (32) |
| RUSSIAN RADIO: | KMNB-AM (16) |
| | |
| TEAM: | San Jose Clash |
| STADIUM/CAPACITY: | Spartan Stadium/30,011 |
| SEASON-TICKETS: | 3,200 |
| TICKET PRICES: | $12-19 |
| APPAREL/SPONSOR: | Nike/Honda |
| SLOGAN: | "Where The Fans Come To Play" |
| AD MEDIUMS: | Print, Radio, TV, Outdoor |
| TV DEAL: | KICU (10) |
| ENGLISH RADIO: | KLIV-AM, KATD-AM (11) |
| SPANISH RADIO: | KLOK-AM (16) |
