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Leagues and Governing Bodies

PROPOSAL CIRCULATING ON JOINT SERIES FOR PRO TENNIS TOURS

          A "marriage between men's and women's professional
     tennis is being circulated among the leaders of the sport,"
     according to Robin Finn of the N.Y. TIMES.  The proposal
     "advocates the creation of a five-stop series of shared
     outdoor blockbuster events" and includes a calendar-based
     ranking system that would bring both tours under identical
     ranking systems.  The proposition "has received preliminary
     endorsement" from both ATP Tour Exec Dir Mark Miles and Corel
     WTA Tour CEO Anne Person Worcester.  Finn added that Miles
     has "campaigned" for the "ambitious, optimistic and probably
     necessary plan" of a joint tour. 
          BASIC FUNDAMENTALS: People familiar with the plan said
     the "present, evolving form" of the new circuit would
     "feature seven Tier One events for each tour, five of which
     would be shared sites in Hamburg, Germany; Rome; Indian
     Wells; Key Biscayne, and Cincinnati."  The coed events would
     end after the U.S. Open in September, and "both tours would
     retain two major indoor events in the fall plus their
     individual year-end championships."  The plan would also
     include Grand Slam, Davis Cup and Fed Cup appearances as part
     of a player's commitment.  Although proponents hope the deal
     receives formal approval at the French Open in May,
     "sponsorship obligations -- such as the ATP Tour's four-year,
     $40 million deal with Mercedes Benz -- would most likely
     prevent the plan from being implemented before 1999."  But
     there "remains a chance" that some events "could be
     overhauled for 1998."  Charlie Pasarell, Tournament Dir at
     coed stop in Indian Wells: "I've believed in this concept
     since 1978, that we need to create more Grand Slam-like
     events. ... Will there be some casualties among the smaller
     events with this blockbuster concept?  Probably.  But we've
     got to bite the bullet somewhere." 
          IDENTITY CRISIS? Finn reported that "some skeptics have
     warned that women on the Corel WTA Tour are risking their
     identity by aligning themselves with the men."  One anonymous
     agent: "They could wind up being treated like a warm-up act
     for the men."  The ATP Tour's Miles "has indicated that the
     restructuring has shared survival as its main aim, and not a
     takeover of the women by the more fiscally intact men's
     tour."  Person Worcester said that "when you look at tennis,
     it's the Grand Slams, the event where you have the men and
     women playing side by side, that create the most significant
     fan, television and sponsor response" (N.Y. TIMES, 3/16).

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