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SBD/14/Sponsorships Advertising Marketing
MOBIL STILL IN RUNNING FOR TRACK & FIELD SPONSORSHIP?
Published February 14, 1997
At a news conference for the Mobil Invitational in VA, Mobil Corp.'s GM Bill O'Leary "left the impression ... that despite earlier reports, this may not be the final Mobil Invitational," according to Kathy Orton of the WASHINGTON POST. Mobil said earlier this year that it had decided to terminate its association with track and field after this season, ending 16 years as the sports' main sponsor. O'Leary: "We have not made that decision. [Mobil Invitational Meet Dir] John [Cook] and I are in conversations about his vision and what role Mobil will or will not play. We have not closed out on a decision. One thing we don't want to do is walk away from a showcase that brings stars like this" (WASHINGTON POST, 2/14).