Players Praise New Ballpark Of The Palm Beaches Nike Launches Equality Initiative Nike, Adidas Battling For British Soccer Teens Nike Shifts Approach To Sponsorship As NBA Evolves Nationals Deny Payroll-Spring Training Connection Nike Will Not Include Sleeves On NBA Jerseys J.C. Penney, Kohl's Going Big On Activewear Nike Makes Batch Of LeBron 14's For Early Release Recent Tennis Trend Has Opponents Dressing Alike Nike Gets Diverse For Latest Kyrie Shoe
SBD/14/Sponsorships Advertising Marketing
COMPANIES SHOOT TO SIDELINE SOCCER BALLS MADE BY CHILDREN
Published February 14, 1997
"At least 50 sporting goods manufacturers will announce today they plan to avoid selling products made by child laborers," according to Michael Hiestand of USA TODAY. The plan includes only soccer balls produced in Pakistan, which Hiestand notes is a "pretty big deal" considering that Pakistan makes about 75% of the $1B soccer ball world market, including almost 70% of the ten million balls sold in the USA each year (USA TODAY, 2/14). In N.Y., Steven Greenhouse reports that adidas, Reebok, Nike, Umbro, Mitre and Brine are among companies that will take part. The companies stated the plan "might push up" the cost of soccer balls "slightly" due to the price of overseeing labor and paying adults more than children (N.Y. TIMES, 2/14).