Lance Atstodt, the finalist in the "Hershey's $1
million Pro Bowl Kick Sweepstakes," was profiled in NEWSDAY.
The kick will take place during Sunday's Pro Bowl. Atstodt
practiced yesterday with former Giants kicker Pete Gogolak
and said he was successful in about 75-80% of his kicks
(NEWSDAY, 1/30)....In '96, sales for Breathe Right nasal
strips jumped 77% to $85.8M. Part of the company's latest
marketing effort, which also includes a sweepstakes and ads
on national cable networks, is free distribution in British
Airways amenities packages "to keep snoring down" in the
first-class cabin (CHICAGO TRIBUNE, 1/30)....Visa Int'l has
become the fifth sponsor for the Ski Association of Japan
(KYODO NEWS, 1/23)....Former Pima County (AZ) Superior Court
Judge Lawrence Fleischman, who helped Andre Agassi put
together a "lucrative" endorsement deal with Nike, could be
paid more than $2M for his advice. This payment is revealed
in a contract between Fleischman and Las Vegas-based Agassi
Enterprises Inc. that was made public by the Arizona Supreme
Court. Earlier this month, Fleischman resigned his judicial
post but stated in his resignation letter that "he believed
he had done nothing wrong" (ARIZONA REPUBLIC, 1/29).
