WEST VALLEY CITY SEEKING SPONSOR FOR OLYMPIC COMPLEX

     West Valley City, UT will issue a Request for Proposal (RFP)
inviting corporate sponsors to submit bids for the naming rights
of its entertainment complex.  The city has hired The Bonham
Group of Denver to negotiate the naming rights agreement, and
RFPs will sent to prospective sponsors by late October.  The
complex will include combined naming rights privileges for a
13,000-seat multipurpose facility that will be the site of short-
track skating and hockey events at the 2002 Winter Olympics as
well as the home of the IHL Grizzlies. It is the only name
opportunity available in North America with an Olympic venue
(WVC).  The city had asked $7-10M for the naming rights, but it
"could get more" with arts and street complex (SALT LAKE TRIBUNE,
10/15).