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The Back Of The Book

THE HARRIS POLL: FAVORITE AND LEAST FAVORITE NFL TEAMS

     The Harris Poll surveyed a nationwide cross section of 1,005
adults, of whom 531 follow pro football, between September 5-8,
and asked, "What is your favorite National Football League Team?"
and "What is your least favorite National Football League team?"
Figures for age, sex, race, education and number of adults in
household were weighted where necessary to bring them in line
with their actual proportions in the population.  Accuracy is +/-
 3%.  The same question was asked in '93 and '95.  Tomorrow, a
demographic breakdown on "Who Follows Professional Football"
(NOTE: ^=less than 0.5%) (THE DAILY).
                    FAVORITE                 LEAST FAVORITE
                    '93  '95  '96            '93  '95  '96
     Cowboys        16%  19%  21%            12%  14%  29%
     49ers           8   12    8              4    7    7
     Bears           8    4    8              5    5    3
     Steelers        3    6    5              4    3    2
     Dolphins        3    6    5              4    3    2
     Giants          6    6    4              4    3    1
     Eagles          3    5    4              2    3    1
     Broncos         2    4    3              2    2    1
     Raiders         6    3    3              6    9    7
     Redskins        5    3    3              6    3    4
     Packers         3    3    3              4    2    3
     Bills           3    3    3              3    1    2
     Vikings         3    3    3              1    1    ^
     Patriots        2    3    3              4    2    1
     Lions           3    2    3              -    1    1
     Saints          2    2    2              1    2    1
     Seahawks        2    2    2              2    1    1
     Chiefs          2    2    2              1    ^    1
     Falcons         2    1    2              2    2    1
     Rams            2    ^    2              1    3    1
     Chargers        1    1    1              1    ^    1
     Colts           1    1    1              1    2    ^
     Bengals         2    ^    1              1    1    ^
     Panthers       NA    1    1             NA    1    1
     Ravens         NA   NA    1             NA   NA    2
     Jets            1    2    ^              2    2    3
     Oilers          2    1    ^              1    2    2
     Cardinals       1    ^    ^              1    2    1
     Bucs            ^    ^    -              3    5    1
     Jaguars        NA    ^    ^             NA    ^    ^
     Not Sure        4    2    1             20   16   15

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