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The Back Of The Book

THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

     TODAY:  NFC Home Attendance Through Week 3
      HOME        '96 YEAR-TO-DATE            '95     TIX REVENUE
TEAM  DATES  AVG.   %CAP  TIX    REVENUE      AVG.   +/- FROM '95
SF^     2   68,972   98%  $45  $ 6,207,480   69,522  +   $645,720
CAR     1   69,522   96%  $39  $ 2,729,434   54,840  +   $567,034
WAS^    2   56,454  100%  $41  $ 4,591,968   56,454  +   $527,280
GB^     2   60,790  100%  $31  $ 3,786,001   60,790  +   $381,761
CHI^    2   66,944  100%  $39  $ 5,162,721   66,944  +   $342,753
ARZ^    1   57,988   79%  $33  $ 1,929,841   49,840  +   $334,961
PHI^    1   66,842  102%  $38  $ 2,539,996   66,266  +   $286,952
STL     1   65,288   99%  $34  $ 2,237,420   59,644  +   $149,880
DET^    1   57,469   72%  $35  $ 2,011,415   62,755  +   $128,765
NYG     2   78,881  101%  $36  $ 5,679,432   77,875  +    $72,432
MIN^    1   56,972   89%  $30  $ 1,680,674   60,786  +    $19,393
DAL     2   63,045   96%  $39  $ 4,966,685   64,569  -   $120,061
TAM^    1   55,780   75%  $32  $ 1,757,070   74,301  -   $471,960
NO^     1   49,724   76%  $32  $ 1,576,768   68,376  -   $474,512
ATL     1   47,727   67%  $31  $ 1,479,537   62,608  -   $523,919
          NOTES:  Teams with the symbol (^) increased ticket
     prices from '95.  Atlanta and Carolina reduced prices
     from '95.  "'95 AVG." is based on the same number of
     home dates as the teams have played thus far in '96.
     "TIX REVENUE" is an approximated figure based on the
     increase/decrease in ticket sales/prices for the same
     number of home dates from '95.  Carolina is playing at
     the smaller Ericsson Stadium.  Atlanta decreased
     capacity slightly from '95.  St. Louis played its first
     four games in '95 at Busch Stadium.

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