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TEAM MEDIA NOTES: JAGUARS WALKING ON SUNSHINE

     The Jaguars and Sunshine Network announced an exclusive
regional cable deal.  Included in the package are three Jaguars
'96 pre-season games, a live weekly players show on Monday nights
during the season, a weekly Tom Coughlin's coaches show and a
number of other team specials.  The Jags broadcast division will
write, shoot and produce all programming and provide announcers
(Sunshine Network).
     REDS ON: "Reds On-Line" lets fans interact with
SportsChannel-OH announcers on the Internet during remaining Reds
home broadcasts.  As part of a three-year ad deal signed with
SportsChannel-OH, Cincinnati Bell Telephone's FUSE (R) Internet
service will send the messages.  Cincinnati Bell will also
sponsor a "Call to the Bullpen" feature and receive opening and
closing audio/video billboards during games (SportsChannel-Ohio).

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