U.S. Olympic Sport Participation Boosted From Games Overall Sports Participation Down Last Year U.S. Team Sports Participants Fans Of Olympics, NFL Mainstream Team Sports Seeing Participation Rise Fitness Equipment Sales Saw Gains In '10 Sporting Goods Sales Rose In 2010 Team Sports Participation Levels On The Rise SGMA President Talks Industry Growth Leading Sports Licensors In '04 Sales World Congress: Sports At Home And Abroad
Upcoming Conferences and Events
SBD/28/Sponsorships Advertising Marketing
SGMA AND USA BASEBALL HAVE TEAMED UP FOR BASEBALL PROMOTION
Published June 28, 1996
The SGMA's Baseball & Softball Council announced a partnership with USA Baseball for a promotion to enhance the image of the game. Entitled "127 Reasons to Love Baseball," the national sweepstakes invites children to submit their reasons for loving baseball for the chance to win one of 127 prizes, including the grand prize of a trip for two to Spring Training in '97. USA Baseball is donating the first prize -- an Olympic Baseball package including an official U.S. Olympic Games team jersey, bat, and autographed ball. The sweepstakes is open to children 16 and under (SGMA). COOPERSTOWN: Cooperstown, NY, and the National Baseball Hall of Fame and Museum are featured in a front page story in the N.Y. TIMES' "Weekend" section. Bruce Weber writes, "And though there's more to Cooperstown than baseball, baseball is in the air, and if not right in front of you, then around every curve" (N.Y. TIMES, 6/28).