USA Today SMG Teams With IndyCar Olympic Channel Aimed At Young People In The Works Gymnastics A Boon For Pac-12 Networks Media Notes Chicago Subchannel Becoming Hub For Local Sports Sky Sports To Carry MLS Matches Olbermann's Tweets Lead To Suspension MLB Considers Partial MLBAM Spin-Off Back9Network Suspends Operations Columnist: FS1's Nolan Deserves New Show
Upcoming Conferences and Events
PRIME SPORTS AND CARDINALS ANNOUNCE NEW DEAL
Published June 14, 1996
Prime Sports and the St. Louis Cardinals agreed to a multi- year deal expanding the RSN's coverage of the Cardinals to 50 regular season games a year starting in '97 season. The RSN reaches more than 800,000 cable homes throughout its Midwest region, and should near the 1 million subscriber mark later this year. Prime Sports has signed Ron Gant to appear in the "I Play for Prime Sports" promo campaign currently airing in the Midwest (Prime).