ESPN CHILTON SPORTS POLL: RATING THE MARCH SPORTS LINEUP

     ESPN Chilton asked 864 self-identified sports fans to rate
their interest in several events held during March.  The survey
was conducted March 5-April 1 '96 (THE DAILY):
                         NCAA DIV. I BASKETBALL TOURNAMENTS
                              MEN'S         WOMEN'S
Very interested               27.1%           6.3%
Somewhat interested           19.9           16.8
A little bit                  15.0           17.4
Not at all                    27.1           59.5
                      LPGA DINAH     WORLD FIGURE    NCAA INDOOR
                     SHORE CLASSIC  SKATING CHAMPS   TRACK CHAMPS
Very interested           3.6%           17.7%           6.1%
Somewhat interested      11.1            26.0           13.7
A little bit             15.4            18.0           47.2
Not at all               69.8            38.3           37.2