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ACOG SUED BY STADIUM DESIGNERS
Olympic stadium designers filed a $4M lawsuit Wednesday against ACOG, claiming they spent 47,600 unpaid overtime hours drawing the "ever-changing" facility, according to the ATLANTA CONSTITUTION. The suit, the first by a major ACOG contractor, portrays designers as laboring under "chaotic conditions" and alleges organizers "know they will have no assets left to compensate" them after the Games. The design team is made up of four firms: Ellerbe Becket, Heery International, Rosser International, and Williams, Russell & Johnson (Michelle Hiskey, ATLANTA CONSTITUTION, 3/14).
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COCA-COLA RELEASES PLANS FOR OLYMPIC CITY
Coca-Cola unveiled its plans for its Olympic-City theme park in Atlanta, including interactive games allowing fans to compete against U.S. stars including Grant Hill and Shannon Miller. The park, scheduled to open May 23, will also include video screens showing Olympic highlights. In addition, members of U.S. and other Olympic teams will make appearances throughout the Games. Coke expects more than 800,000 visitors. With construction costing $20M, officials said it would be "difficult" to say whether they would break even (Chris Roush, ATLANTA CONSTITUTION, 3/14).
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OLYMPIC NOTES
A survey by Georgia State Univ. shows, while 300,000 Atlanta residents are willing to rent their homes, only about 10,000 will find takers (ATLANTA CONSTITUTION, 3/13). ....Seats are still available for 143 sessions in 10 Olympic sports, but events such as swimming, diving, gymnastics, boxing, men's basketball, and track are sold out (ATLANTA CONSTITUTION, 3/12)...."Jeopardy!" and "Wheel of Fortune" are profiled for their role as ACOG sponsors (ENTERTAINMENT WEEKLY, 3/18 issue)....Delta is offering discounted tickets during the Games to entice customers to leave the Atlanta area ("NBC Nightly News," 3/13)....The National Weather Service is predicting "hotter-than-normal" temperatures in Atlanta in July (ATLANTA CONSTITUTION, 3/12). -
S.I. OBJECTIONS STOP POTENTIAL ACOG DEAL WITH VANITY FAIR
ACOG has called off talks with Conde Nast's Vanity Fair on a possible affiliation with the magazine after officials from Sports Illustrated objected, according to AD AGE. Keith Kelly reports Vanity Fair's May issue will still feature Olympic photography by Annie Leibovitz, but with no official connection. Officials at SI were apparently "rankled" when Vanity Fair Publisher Mitch Fox sent a letter to potential advertisers claiming the May issue was "officially sanctioned." Time Inc. paid $40M for SI to be Official Publication of the Games (ADVERTISING AGE, 3/11).
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SONY LOOKS TO DIAL UP OLYMPIC "AMBUSH" WITH PHONE CARD DEAL
Sony Corp. is running its "Summer Games 5-Minute Phone Card" promo from July through September, according to BRANDWEEK. This "Olympic ambush" will offer a series of phone cards featuring former U.S. Olympic champs on packages of blank floppy disks, cassette and video tapes, and Walkman batteries. The promo will carry a $10 "bounce-back offer" of 30 minutes of domestic long distance and is intended to "undercut" Panasonic's official Olympic sponsorship. There will be 20 Sony-branded phone cards, supplied by Patco, featuring photos of such Olympic athletes as Matt Biondi, Frank Shorter, Julianne MacNamara, Bruce Jenner, and Karch Kiraly (Steve Gelsi, BRANDWEEK, 3/11).




