SBD/29/Sports Media

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  • HBO'S REAL SPORTS LOOKS AT THE DREAM IN FIFTH EDITION

         HBO's "Real Sports with Bryant Gumbel" returns on March 11
    with three new segments.  Featured:  "A Remarkable Journey,"
    Frank Deford's piece on Hakeem Olajuwon;  "Pioneers," on the '66
    Texas Western basketball team that became the first all-black
    team to win the NCAAs; and "New Sensation," on the growth of
    women's college basketball, focusing on the Univ. of Tennessee
    (HBO).  In the Deford piece, Olajuwon, a Muslim, said he has
    turned away efforts by Louis Farrakhan's followers to interest
    him in the Nation of Islam.  Olajuwon:  "When I talked to them,
    you realize that it's part of the Nation of Islam, and they are
    teaching what is totally against what Islam teaches.  Islam is
    against nationalism, racism, language -- no barriers" (Michael
    Hiestand, USA TODAY, 2/29).
    

    Print | Tags: HBO, Media, Time Warner
  • MEDIA NOTES

         In addition to auditioning to be an analyst on Fox's
    baseball coverage, former Mariners 2B Harold Reynolds could head
    the Diamondbacks' community relations department (ARIZONA
    REPUBLIC, 2/29)....The TV industry is expected to announce today
    that it will develop a ratings system, similar to one for movies
    (WASHINGTON POST, 2/29)....Fox's James Brown will handle play-by-
    play duties on five Bullets HTS games starting March 10.  Brown
    provided commentary for the team from '78 to '83 (HTS)....TCI
    announced it has given the Colorado Special Olympics $50,000 to
    co-sponsor the '96 Colorado State Winter Games (TCI)....The
    Nashville Network's telecast of the Goodwrench 400 achieved a 5.4
    rating, becoming the most-watched NASCAR Winston Cup telecast on
    any cable network since TNN began covering the circuit six years
    ago (TNN)....Prime Network will run a preview of the NCAA
    Division One Women's basketball tournament with the Dial Soap
    NCAA Women's Tournament Preview.  The show will be distributed by
    Prime on March 13, but air dates and times will differ by region
    (Prime).
    

    Print | Tags: Arizona Diamondbacks, Comcast-Spectacor, NASCAR, NCAA, News Corp./Fox, R J Reynolds, Seattle Mariners, Media, TNN
  • THROWING A WIDE NET: SPORTSNET TO LAUNCH ON WEB THIS SPRING

         SportsNet, Inc. of Dallas will launch its sports news and
    entertainment home page on the World Wide Web this spring at
    http://game-time.com.  The customized system will offer sports
    enthusiasts worldwide comprehensive entertainment packages,
    including "real time" sports info, in-depth game and events
    analysis and commentary along with a Game Time Challenge.
    SportsNet works with providers Sun Microsystems and SportsTicker.
    Robert Wright is Exec VP/COO, while Daniel Green is President
    (SportsNet).
         TIGHT FIT:  ESPNet SportsZone launched its ScorePost, a live
    scoreboard which users can pull down and keep on their own screen
    for late-breaking news and scores.  New advertisers include Levi-
    Strauss and networkMCI.  Ad rates for the ScorePost are
    undisclosed (AD AGE ONLINE, 2/29).
    

    Print | Tags: Media, Sun Microsystems
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