The BOSTON GLOBE tracked the TV rights fees paid for Olympic
Games since Squaw Valley '60 (BOSTON GLOBE, 12/13).
YEAR GAMES LOCATION NETWORK HOURS RIGHTS FEES
1960 Winter Squaw Valley CBS 15.0 $ 50,000
Summer Rome CBS 20.0 394,000
1964 Winter Innsbruck ABC 17.25 597,000
Summer Tokyo NBC 14.0 1.5M
1968 Winter Grenoble ABC 27.0 2.5M
Summer Mexico City ABC 43.75 4.5M
1972 Winter Sapporo NBC 37.0 6.4M
Summer Munich ABC 62.75 7.5M
1976 Winter Innsbruck ABC 43.5 10.0M
Summer Montreal ABC 76.5 25.0M
1980 Winter Lake Placid ABC 53.25 15.5M
Summer Moscow ABC 150.0^ 87.0M
1984 Winter Sarajevo ABC 63.0 91.5M
Summer Los Angeles ABC 180.0 225.0M
1988 Winter Calgary ABC 94.5 309.0M
Summer Seoul NBC 179.5 300.0M
1992 Winter Albertville CBS 116.0 243.0M
Summer Barcelona NBC 175.0 401.0M
1994 Winter Lillehammer CBS 119.5 300.0M
1996 Summer Atlanta NBC 168.5^ 456.0M
1998 Winter Nagano CBS 375.0M
2000 Summer Sydney NBC 705.0M
2002 Winter Salt Lake City NBC 545.0M
2004 Summer TBA NBC 793.0M
2006 Winter TBA NBC 613.0M
2008 Summer TBA NBC 894.0M
NOTES: The Moscow '80 numbers were based on pre-boycott
projections. The hours NBC intends to devote to Atlanta '96 are
also a projection.
