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MONEYLINE EXAMINES BIG MONEY ON THE LINE FOR NASCAR

     CNN's "Moneyline" examined the dispute over tobacco
advertising during televised NASCAR events.  John Banzaf, Exec
Dir of Action on Smoking and Health:  "They are skirting a
congressional ban which bans commercials on radio and television
for cigarettes.  This is what we call hidden commercials."  Wayne
Robertson, Sports Marketing President at R.J. Reynolds Tobacco:
"If you come to our events, we are not trying to get people to
smoke.  If you are a smoker, we want you to use our products."
Some facts noted:  91 million viewers watched NASCAR's Winston
Cup events on TV this year; RJR spends more than $10M a year on
sports ads; RJR officials claim an estimated 90% of NASCAR fans
will use products endorsing stock car racing (CNN, 12/8).

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