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MARKETPLACE ROUND-UP

     Philip Morris is delivering a "thinly veiled warning" to
publishers who are considering restricting its tobacco
advertising by threatening to take away its food and beer ads
(ADVERTISING AGE, 11/20 issue)....The Grand Rapids franchise that
will start play in the IHL next season released its name and logo
to the public yesterday -- the Grand Rapids Griffins.  The logo's
colors include gold, silver, navy red and forest green, and was
developed by Sean Michael Edwards Design (Griffins)....The Action
Sports Retail Trade Expo will open February 8 in Long Beach.  The
show features more than 650 leading manufacturers of surf, swim,
skate and snowboard equipment (Action Sports)....The Marketing
Arm, a Dallas-based sports marketing agency, is using
client/entertainment packages that include Stars tickets to help
sell sponsorships of the Dallas On Ice outdoor skating rink in
the city's West End (The Marketing Arm)....In L.A., Helene
Elliott reports, "The NHL has taken so much heat since it removed
team logos from game pucks, it may rescind that decision" (L.A.
TIMES, 11/21).

SBJ Morning Buzzcast: May 13, 2024

Upfront week and sports is grabbing more of the pie; Why the WNBA going to Toronto is important; San Diego continues to be a baseball town

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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