Sports Media

INSIDE THE PAY-PER-VIEW NUMBERS OF BOXING

11.14.1995

     SET's '95 annual PPV industry overview showed the Tyson-
McNeeley fight accounted for 26% of total '95 PPV revenue and 48%
of PPV boxing revenue.  More figures:  65% of Tyson-McNeeley PPV
viewers were white, 39% were new buyers, 51% were age 18-29.
Boxing has accounted for 37% of all of PPV events in '95.  The
report estimates three potential '96 Tyson fights will account
for an approximate 59% increase in PPV revenue (GOULD MEDIA
SERVICES, 11/13).

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