U.S. Speedskating BOD Enacts New Bylaws USOC Brings In Record Total Revenue In '12 WBSC, MLB Consider Condensed Olympic Schedule FILA Looks To MMA For Wrestling Changes Chevy Using ManU Deal To Tap Chinese Market USA Synchro Debuts Month-Long Campaign Columnist: IOC President Should Not Be IOC Member Philly "Enthusiastically" Embraces Hosting Games USA Wresting Joins Lobbying Coalition Olympic Boxing Will Allow Pros For '16 Games
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SBD/10/Olympics
DOES BILLY PAYNE DRIVE A BUICK? A BMW? A NISSAN?
Published November 10, 1995
Buick Motor Division has announced they will offer a special
edition Regal and Skylark to commemorate GM's sponsorship of the
'96 U.S. Olympic Team and the Olympic Games in Atlanta. The cars
will go on sale next year and will feature special trimmings,
including the Olympic rings embroidered into the headrests of the
Regal. (BUICK).
THREE-CAR GARAGE? While there is only one official beer
maker, burger and bank for the '96 Games, there's "a garage full"
of Olympic carmakers, according to the PHILADELPHIA INQUIRER.
The report notes with no single automobile sponsor willing to pay
the $40M required for exclusivity, ACOG organizers divided the
category. GM is the official domestic car, Nissan is the
official import sport utility vehicle, light truck and minivan,
while BMW is the official luxury car (AP/PHILADELPHIA INQUIRER,
11/10).




