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MARKETPLACE ROUNDUP

     Asics Tiger has signed female amateur wrestlers Shannon
Williams and Afsoon Roshanzamir to multi-year contracts.  The
women will represent the company at wrestling events and provide
product advisory (NSGA RETAIL FOCUS, 10/95)....More on the
airborne Ramses billboards that have made appearances at several
NFL stadiums:  In Washington, Jim Dalrymple, who heads operations
at RFK Stadium, says he cannot control the skies over the
stadium.  Dalrymple's statements are backed up by the FAA.  A
spokesperson for the agency noted that it can control where and
when planes fly, but not content (WASHINGTON POST, 10/20)....The
Penguins have named NJ-based Einson Freeman, Inc. as its
promotion agency (Einson).... Jerry Stackhouse and Fila will
announce the creation of the "Stack Stars" program Monday in
Philadelphia.  The program will donate $120,000 to the Boys and
Girls Clubs of Philadelphia and Stackhouse's hometown over the
next three years (Fila)....NHL Enterprises' Brian Jennings told
the NSGA RETAIL FOCUS he is "very optimistic" about sales of NHL
licensed merchandise, once the remainder of last year's strike-
impacted merchandise is cleared off retailers' shelves (NSGA
RETAIL FOCUS, 10/95)....Sports Illustrated, on behalf of
advertisers in its World Series special advertising section, will
donate $500 worth of Wilson baseball equipment for each Series
hit to the Boys and Girls Clubs in eight cities: Cincinnati,
Atlanta, Denver, L.A., Boston, Cleveland, New York and Seattle.
Wilson, Chevy Trucks, Stouffer's French Bread Pizza and New Era
Cap Co. are this year's special advertisers (Wilson)....Topps
will reissue 19 Mickey Mantle baseball cards in its '96 Baseball
Series.  The cards will be UV coated, bear a special
commemorative stamp and represent each of his 19 seasons
(Topps)....CBS' Hattie Kauffman examined changes in the trading
card industry, such as the addition of pogs and new 3D and
hologram technology.  At the end of the segment, Kauffman
unveiled the limited edition "Paula Zahn Card" with  Zahn in
hockey garb ("CBS This Morning," 10/20).

SBJ Morning Buzzcast: May 13, 2024

Upfront week and sports is grabbing more of the pie; Why the WNBA going to Toronto is important; San Diego continues to be a baseball town

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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