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FOOT NEWS: PUMA'S UP; CONVERSE PROFILED; FILA'S STACKOUSE

     Puma, the German sports shoe and clothing manufacturer,
reported an 86% rise in pre-tax profit to $21.39M in the first
half ended June 30, according to the FINANCIAL TIMES.  Puma CEO
Jochen Zeitz said all units made a "positive contribution" to the
increase, and the '95 results would "clearly exceed" record '94
profits (FINANCIAL TIMES, 8/20).
     STACK MID:  Fila will introduce a new line of basketball
shoes endorsed by new client Jerry Stackouse in February.  The
line will be called the Stack Mid, and will be supported with TV,
print, and in-store advertising from FCB/Leber Katz Partners (AD
AGE ONLINE, 8/21).
     CONVERSE ON WATCH:  Converse is the focus of "Company Watch"
in the current issue of FINANCIAL WORLD.  Converse's shares have
"languished around 8 after dropping as low as 6 3/4 in May."  FW
is positivr on Converse's acquisition of Apex One and their NFL
licensee deals, all in jeopardy since the closing of Apex two
weeks ago.  FW's Pablo Galarza writes investors should "wait for
an expected dip after second quarter earnings ... and pick up the
shares if they fall to the $7 range" (FINANCIAL WORLD, 8/29
issue).  Converse closed at 6 1/4 Friday.  See the Stock Ticker,
#99.

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