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NETSCAPE IS TRUCKIN' -- MEDIA NOTES
Published August 10, 1995
Netscape Communications Corp., the designers of "Netscape Navigator," a program that allows computer users to access the World Wide Web on the internet, "zoomed on to Wall Street on Wednesday, creating a roar of speculation," according to this morning's Minneapolis STAR-TRIBUNE. Shares in the company's IPO started the day at $28, peaked to $75 and finished at $58.25 on the NASDAQ Stock Market. Netscape users represent 70% of those using the Web. Investors in the company include Adobe, TCI, Times Mirror, Knight-Ridder and Hearst Corp. (Minneapolis STAR TRIBUNE, 8/10)....ESPN and NBC sports have reached an agreement that will give the cable carrier exclusive rights to a variety of US Olympic Trials in '96. ESPN and ESPN2 will air 77 hours of Olympic Trial events, including 18 live hours of US Track and Field trials (ESPN)....Chrysler Corp.'s Mopar Parts division will renew its sponsorship of Detroit Lions football on WWJ-Radio for the '95 season. Mopar has advertised during the team's pre- and post-game shows for the last four years (Chrysler)....Raycom, Inc. is producing and distributing a one-hour special titled "The Final Roundup" that will preview the final season of Southwest Conference Football. The show is scheduled to air on 21 stations in TX, LA and AR (Raycom)....Patriots owner Bob Kraft was reportedly upset after an official from new team broadcasting partner WBCN-FM defended glitches in the station's first broadcast by saying the team's performance wasn't perfect either and "The defense sucked" (BOSTON HERALD, 8/10).