Paolantonio Clarifies Bisciotti Comments Hornets, FanDuel Sign Multiyear Deal EIR For Warriors' Arena Shows Traffic Problems Pistons Hope Player Hospitality Pays Dividends Hawks Exploring Venue Options In Atlanta New ACC Scoreboard Touts LED Maple Leaf Players' Awards Fails To Draw Star Attendees NBA Unveils New "League Pass" Pricing First NBPA Awards Deemed A Success Columnist: No Need To Fear NBA Lockout
SBD/19/Sponsorships Advertising Marketing
NBC SPORTS APPAREL TO BE CARRIED AT SEARS LOCATIONS
Published July 19, 1995
NBC Sports and NBA Properties have reached an agreement with Sears to centralize the store's men's licensed sports apparel area into one NBC Sports-themed location. All 800 Sears stores will carry NBC Sports products and apparel, which is marketed and licensed by NBA Properties. The material carried by Sears will be similiar to what NBC announcers wear during NBC Sports broadcasts (NBA).