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THE CASH-STRAPPED PACK ATTACK OTHER WAYS OF FINDING REVENUE
Published July 18, 1995
While the Packers are due to receive an additional $1M annually from 90 new luxury boxes recently installed at Lambeau Field, the team is constantly looking for other means of revenue, according to Vince Butler in this morning's MILWAUKEE JOURNAL SENTINEL. Butler reports that the team, which claims to have "nearly exhausted their sources of revenue," is looking into taking over Lambeau's in-stadium advertising, which could produce an additional $800,000-$1M a year (MILWAUKEE JOURNAL SENTINEL).