Details Begin Emerging On DC 2024's Bid Plans S.F. Begins Effort To Land '24 Games IOC's Bach: Reform Will Make Bid Process Friendlier IOC Releases Reform Agenda Spieth Rocking AT&T Logo On Golf Bag This Week Beijing Seen As Front-Runner For '22 Games Giants' Baer Leading Bay Area's '24 Bid USOC May Help Colleges Fund Olympic Sports CFP, Cowboys Playoffs Could Conflict Boston Bid Hinges On Proximity Of Venues
Published July 14, 1995
According to an economic study by the Univ. of Georgia, the '96 Games will have created 80,000 jobs and will contribute $5B to GA's economy. The study looks at economic impact between '91 and '97 (ATLANTA CONSTITUTION, 7/13).... With one year until the games, two of the four Olympic Village dormitories are sinking. The sinking could lead to some major structural and potential p.r. problems as the AOGC and the state try to solve the problem. A final engineering report is due soon days (ATLANTA CONSTITUTION, 7/13; USA TODAY, 7/14)....ACOG organizers are scaling back plans to sell 2 million personalized bricks for the Olympic Centennial Park. The new target of 1 million is also in doubt, since only 160,000 $35 bricks have been sold to date. The brick break-even mark: 748,000. Slow brick sales could lead to a potential $5-10M shortfall for ACOG (USA TODAY, 7/13)....AT&T has hired BBDO for its Olympic sponsorship campaign, expected to cost $40M (ADWEEK, 7/10).