Olympic Business Partners Not Worried Over NHL Fehr: Olympic Dispute Could Cloud CBA Negotiations Bettman Doubles Down On NHL Not Going To Korea NHL Players Speak Out On Olympics LA 2024 Facebook Page Gets Surge In "Likes" NHL Will Not Participate In '18 PyeongChang Games LA 2024 Offers Marketing Experts For Bid Wasserman Argues L.A. Must Get '24 Games IIHF To Cover NHL Costs At '18 PyeongChang Games Citi, AT&T Explain Dropping USOC Deals
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Published July 14, 1995
According to an economic study by the Univ. of Georgia, the '96 Games will have created 80,000 jobs and will contribute $5B to GA's economy. The study looks at economic impact between '91 and '97 (ATLANTA CONSTITUTION, 7/13).... With one year until the games, two of the four Olympic Village dormitories are sinking. The sinking could lead to some major structural and potential p.r. problems as the AOGC and the state try to solve the problem. A final engineering report is due soon days (ATLANTA CONSTITUTION, 7/13; USA TODAY, 7/14)....ACOG organizers are scaling back plans to sell 2 million personalized bricks for the Olympic Centennial Park. The new target of 1 million is also in doubt, since only 160,000 $35 bricks have been sold to date. The brick break-even mark: 748,000. Slow brick sales could lead to a potential $5-10M shortfall for ACOG (USA TODAY, 7/13)....AT&T has hired BBDO for its Olympic sponsorship campaign, expected to cost $40M (ADWEEK, 7/10).