The Rockets are looking to offer tomorrow night's playoff
game against the Spurs for a reduced pay-per-view price at UH's
Hofheinz Pavilion. Cable customers have to pay $19.95 for the
game, while those who go to UH would only have to pay $6 (HOUSTON
CHRONICLE, 5/24)....John McEnroe expects to sign with CBS to do
the U.S. Open....CBS' Jim Nantz denied that he is being sought by
TNT for NBA and NFL broadcasts...TNT is averaging a 6.4 for the
NBA conference finals, 57% better than last year and 5% better
than '93 (Rudy Martzke, USA TODAY, 5/24)....According to Time
Warner Senior VP Lou DiBella, Evander Holyfield's fight with Ray
Mercer on TVKO last Saturday was bought by 250,000 homes, a buy
rate of 1%. DiBella: How many guys can draw 250,000 for a non-
title, 10-round fight?" (ATLANTA CONSTITUTION,
5/24)....Baltimore's WNUV (Channel 54) will carry six to seven
Baltimore CFL games, a deal which WNUV Dir of Sales and Marketing
Robert Epstein believes will be the "linchpin" for the station's
growing sports coverage. The station, which also carries the
Orioles, will pick up feeds from the CBC or the Sunshine Network
(Baltimore SUN, 5/24)....Imax Corp., the 3-D movie theater
company which was purchased by venture capitalists Brad Wechlser
and Richard Gelfond in March, is undergoing an expansion of 40
theaters worldwide. An Imax screen in New York grossed $100,442
in its first three-day weekend (FORTUNE, 6/12 issue)....The Rams
have chosen St. Louis' Fox affiliate, KTVI-Channel 2 to carry
their exhibition games (ST. LOUIS POST-DISPATCH, 5/25).