SBD/10/Collegiate Sports

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  • BIG MONDAY JUST GOT BIGGER: ESPN, WAC ANNOUNCE HOOPS DEAL

         ESPN Inc. and the WAC have reached a multi-year agreement
    for ESPN, ESPN2 and ESPN-subsidiary Creative Sports Inc. to
    distribute WAC basketball games for the upcoming season.  From
    January to early March '96, men's WAC games will be carried on
    ESPN's "Big Monday" in the midnight time slot.  ESPN will also
    carry at least five additional games, including the WAC
    championship.  ESPN2 will carry at least 11 men's games on
    Thursday and Saturday nights, in addition to at least two women's
    games.  Creative Sports has also acquired the rights to syndicate
    all remaining WAC tournament and women's games, as well as
    broadcast network distribution rights for all WAC games.  WAC
    Commissioner Karl Benson:  "Being part of the 'Big Monday'
    package will allow the WAC to gain tremendous national impact.
    The intangible benefits of the ESPN game promos only add to the
    value of the total package" (ESPN).
    

    Print | Tags: Colleges, ESPN, Walt Disney
  • NCAA ANNOUNCES DISTRIBUTION OF CBS CONTRACT MONEY

         The NCAA Executive Committee has agreed on the "basic
    concepts" of the distribution of revenue from the NCAA's seven-
    year contract with CBS for the NCAA Basketball Championship.  The
    approach will follow the distribution plan currently in effect
    and will take the form of direct payments to the member schools.
    By the end of May, the NCAA will distribute an additional $8.5M
    to Division I member schools based on their performance in the
    basketball tournament over the past six years.  An additional
    $8.5M will be distributed in August based on the number of sports
    and scholarships offered by the institutions (NCAA).
    

    Print | Tags: CBS, Colleges, NCAA, Viacom
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