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MORE MOTORSPORTS SPONSORSHIP NEWS

     Pontiac, which dramatically increased its involvement with
NHRA teams in '95, will become the NHRA's official car in '96
replacing Oldsmobile....Amoco has become an associate sponsor of
the Bill Elliott McDonald's NASCAR Winston Cup team.  Amoco will
also be the name and title sponsor of the Amoco Knoxville
Nationals for sprint cars (ERNIE SAXTON'S MOTORSPORTS SPONSORSHIP
MARKETING NEWS).  In other news, TNN and the Dover Downs Int'l
Speedway extended their TV contract through 1999.  The new five-
year contract will keep the track's two NASCAR and Busch series
races televised live on TNN every year through '99 (NASCAR NEWS,
4/12 issue).
     CATCH THIS RISING STAR:  NASCAR driver Jeff Gordon is
profiled in the current issue of SPORTS ILLUSTRATED.  Ed Hinton
writes, "Gordon, the little (5'7") prodigy from the San Francisco
Bay Area -- darkly handsome, polished, polite, shy -- is the
rising star many NASCAR people think can lead them out of the
wilderness."  In his third Winston Cup season, Gordon has won
more races and more poles than any other driver on the circuit
(SPORTS ILLUSTRATED, 4/24).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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