SBD/21/Collegiate Sports

SEWING UP DEALS FOR COLLEGE FOOTBALL BOWL GAMES

     Turner Sports has acquired the rights to produce and air the
Carquest Bowl from Raycom Inc.  The 3-year deal for the game,
which is played at Joe Robbie Stadium in Miami, begins with the
upcoming '95 season and will be aired by TBS.  Raycom will still
manage the event.  Raycom CEO Rick Ray:  "We are pleased that
Turner Sports will be our new partner for the Carquest Bowl.
Turner's wide-ranging capabilities will continue to uphold the
outstanding reputation of the Carquest Bowl" (Turner).  According
to this morning's MIAMI HERALD, while the TV deal appears "firmly
in place, there are still concerns that Carquest Auto Parts" may
not renew their title sponsorship.  Carquest board members are
scheduled to meet in mid-April to decide the company's role
(Steve Wyche, MIAMI HERALD, 3/21).
     TRULY A CONFERENCE CALL:  The Bowl Alliance has completed
its contract with the FedEx Orange, Dial Fiesta and USF&G Sugar
Bowls, and will review the 50-page document with the conference
commissioners by phone tomorrow.  If no problems arise, the
contract will be delivered to the three bowls next week.  The
Orange Bowl needs the contract with the Bowl Alliance to be
finalized in order to ink two other deals:  One with Joe Robbie
Stadium and the other with FedEx to continue as title sponsor
(MIAMI HERALD, 3/21).
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Related Topics:

Colleges, FedEx, TBS/TNT, Time Warner

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