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Sports Industrialists

THE JORDAN WATCH -- ANOTHER DAY, ANOTHER NON-STORY

     The Michael Jordan watch continued yesterday, but still no
announcements on the megastar's plans are expected.
     COVER BOY:  Jordan appears on the March 20 cover of SPORTS
ILLUSTRATED in the form of a cartoon entitled "It's SuperMichael
... Or is it?"  With a White Sox Cap falling off of his head,
Jordan is shown pulling his shirt open with a Bulls jersey on
underneath.  SI's Phil Taylor describes the "second coming":
"The impact of his return on the NBA, should it come to pass,
would be of Biblical proportions."  Taylor says a Jordan return
"couldn't come at a better time for the league, which has been
hit with a torrent of negative publicity in recent months."
Orlando GM Pat Williams:  "They will be doing an Irish jig on the
desks of the NBA office" (SPORTS ILLUSTRATED, 3/20).
     REINSDORF FED UP:  In New York, Peter Vecsey reports that
Bulls Owner Jerry Reinsdorf is "fed up" with the Jordan rumors
and will not comment on the situation until it is finalized.
Reinsdorf: "If he says no, that's easy, I'll announce it.  If he
says yes, there'll probably be some things that have to be worked
out, so I won't want to talk until it's over."  Vecsey:  "In
other words, Jordan's getting close to making a decision" (N.Y.
POST, 3/16).
     THIS AIR-LINE NOT IN TROUBLE:  ESPN's Grace Lee Nikkel notes
that stock prices of Jordan-endorsed products have surged and
commercials "satirizing" the decision will soon "fill the
airwaves":  "All this can make you wonder whether Jordan's delay
of game is simply a marketing ploy, designed and carefully
crafted like the statue that bears his image" ("SportsCenter,"
3/15)....Andrew Gottesman writes, "The Jordan saga, so appealing
at first, has managed to become a lot like the Simpson saga --
perhaps even worse in a journalistic sense" (CHICAGO TRIBUNE,
3/16).

SBJ Morning Buzzcast: April 26, 2024

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On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

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SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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