Lochte To Remain In Charity Swimming Event Preparations For Tokyo Games Begin In Earnest Golf In Rio Draws Widespread Acclaim Lochte Likely To Face Punishment From USOC Rio Controversy Could Follow Bentz, Conger NBC Called Out For Buying Lochte's Story Media Buyers OK With NBC Ratings Shortfall Team USA Dominates Rio Medal Standings Bach Has No Regrets About Rio Tokyo Offers Glimpse Of Its Plans For Games
THE TAZMANIAN IZZY? HANES, WARNER BROS. SIGN ON WITH USOC
Published February 27, 1995
Sara Lee's Hanes division and Warner Bros. Consumer Products will team with the USOC to produce a line of cross-licensed Looney Tunes/Olympic sportswear. Sources said the line includes T-shirts, socks and sweats, available no earlier than this fall. Marketing support has not yet been finalized (Terry Lefton, BRANDWEEK, 2/27 issue).