Source: Brady Appearing In Person For Hearing Giants' Mara Confident In NFL's Return To L.A. Judge Orders NHL To Turn Over Injury Data IndyCar To See Changes In '16 Schedule U.S. Masters Swimming Focuses On Fitness Brady, Goodell Ordered To Appear In Court Seau's Daughter Allowed To Speak At HOF Rousey's Star Grows With Latest UFC Fight Alternative Golf Games Growing In Popularity NFLPA Planning To File Special Injunction In Brady Case
SBD/27/Leagues Governing Bodies
BIZ WEEK SAYS WORLD LEAGUE HAS ALL THE RIGHT INGREDIENTS
Published February 27, 1995
In the latest issue of BUSINESS WEEK, Paula Dwyer examines the possibility of success for the World League of American Football. Besides hiring "hotshot marketer" Marc Lory to revive the league, the reasons why the league should succeed include: American football "has thousands of fans in Europe," the partnership with Fox Sports and the fact that Europe's media business has "undergone a sea of change since the last World League foray." Lory: "People want it. It's an enormous force, like a tidal wave building up" (BUSINESS WEEK, 3/6 issue).