Blatter Wins Fifth Term As FIFA President Sepp Blatter Holding His Ground Montreal Wants To Host MLB Regular-Season Games FIFA Facing Untold Consequences After Indictments CONCACAF Targeted In FIFA Investigation Blatter's Future Murky Amid FIFA Arrests Vegas NHL Group Well Past Ticket Deposit Goal NHL Playoffs Seeing More Goals In Conference Finals Execs Arrested On FIFA Corruption Charges Can Harper Supplant Jeter As Face Of MLB?
Upcoming Conferences and Events
SBD/27/Leagues Governing Bodies
BIZ WEEK SAYS WORLD LEAGUE HAS ALL THE RIGHT INGREDIENTS
Published February 27, 1995
In the latest issue of BUSINESS WEEK, Paula Dwyer examines the possibility of success for the World League of American Football. Besides hiring "hotshot marketer" Marc Lory to revive the league, the reasons why the league should succeed include: American football "has thousands of fans in Europe," the partnership with Fox Sports and the fact that Europe's media business has "undergone a sea of change since the last World League foray." Lory: "People want it. It's an enormous force, like a tidal wave building up" (BUSINESS WEEK, 3/6 issue).