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FIGURE SKATING: MEASURING FAN INTEREST IN '95 CHAMPIONSHIPS
The ESPN Chilton Sports Poll surveyed 4,822 U.S. residents over the course of three months 10/94-1/95 on their general interest in figure skating; margin of error +/- 2%. From 1/24- 30, they surveyed 528 U.S. residents on how likely it is that they will watch the '95 U.S. Figure Skating Championships in Providence, RI on TV; +/- 5%. The championships started February 6 and run through tomorrow. GENERAL INTEREST IN SKATING WATCH '95 CHAMPS ON TV? ALL MEN WOMEN ALL A little bit 56% 40% 78% Somewhat likely 51% Very interested 15 5 30 Very likely 27 POLL NOTE: Twenty-four percent of the smaller survey had an answer when asked who the biggest sponsor of the '95 Championships was. The companies mentioned, in order of number of mentions: Coca-Cola, Pepsi, McDonald's, Campbell's Soup, Reebok, Champion, General Motors, Kodak, Anheuser-Busch and Ford. -
THE SPORTS BUSINESS DAILY "PURE PLAY" STOCK TICKER
52-WEEK COMPANY SYM CLOSE +/- OPEN HIGH LOW VOLUME Bos. Celtics BOS 21 3/8 +1/8 21 3/8 24 1/8 18 1/2 1900 Cobra Golf CBRA 35 1/8 -1 1/8 36 41 1/2 13 3/8 277700 Converse CVE 11 1/8 +1/8 11 1/8 12 5/8 9 1/4 128900 Callaway Golf ELY 35 1/2 -1/4 35 7/8 43 3/8 28 1/2 601000 Fila FLH 19 7/8 +3/8 19 3/8 20 3/8 12 1/2 42800 Sport Supply GYM 13 +1/4 13 18 9 1/4 18900 L.A. Gear LA 4 1/2 0 4 5/8 8 1/4 4 1/4 39900 Nike NKE 69 1/2 0 69 1/2 76 1/2 48 7/8 118000 Reebok RBK 34 7/8 -1/8 35 1/4 40 1/4 28 3/8 276800 Russell Athl RML 29 1/2 +1/8 29 3/8 32 5/8 24 108900 Skybox SKYB 12 1/4 +1/16 11 7/8 14 3/8 8 3/8 44400 Sportmart SPMT 10 1/2 +1/2 10 19 1/4 8 3/8 16900 Starter STA 9 7/8 0 10 15 1/2 6 1/4 43900 Topps TOPP 5 3/4 +1/8 5 3/4 8 4 1/8 112300 Sports Auth. TSA 18 7/8 -3/4 19 1/2 24 16 1/4 76500 -
THE SPORTS BUSINESS DAILY TURNSTILE TRACKER
TODAY: The NBA Through February 7. EASTERN CONFERENCE:
'94 YEAR-TO-DATETEAMHOME
DATESAVG.TOTAL%CAPAVG
TIX$'93
AVG.TOTAL ATTEND
+/- FROM '93HORN 2423,698566,752100%$2223,698No ChangeBULL 2422,340536,165103%$3618,48692,490CAVS 2420,179484,29698%$3617,90154,670KNIC 2219,763434,786100%$4419,763No ChangeWASH 1917,616334,72093%$2515,74635,540PIST 2417,454418,90581%$2920,419-71,150at BAL 212,75625,512100%$2512,756No ChangeBUCK 2016,452329,04497%$2315,45020,052MAGI 2316,010368,230100%$3515,29116,537PACE 2115,839332,61496%$2812,46570,839NETS 2215,554342,18578%$3215,1578,741CELT 2414,890357,360100%$3514,890No Changeat HAR 112,82912,82978%$3513,200-371HEAT 2214,613321,47796%$2515,041-9,43176ER 2412,288294,90768%$2712,569-6,752HAWK 2512,013300,44975%$2512,508-12,378— BAL = Baltimore Arena.
— HAR = Hartford Civic Center.
'94 YEAR-TO-DATETEAMHOME
DATESAVG.TOTAL%CAPAVG
TIX $'93
AVG.TOTAL ATTEND
+/- FROM '93SPUR 2119,705413,81095%$3021,989- 47,969JAZZ 2519,703492,58399%$3019,837- 3,343SUNS 2319,023437,529100%$3819,023No ChangeKING 2317,317398,291100%$2417,317No ChangeNUGG 2317,171394,933100%$2116,049+ 25,797MAVS 2616,495428,88094%$2512,412+ 106,157ROCK 2215,566342,44294%$3714,910+ 14,412SONI 2215,112332,47185%$3514,645+ 10,277WARR 2115,025315,525100%$2915,025No ChangeTWOL 2314,205326,72575%$2818,035- 88,087LAKE 1913,270252,13076%$3312,963+ 5,841PORT 2212,888228,536100%$3512,888No ChangeCLIP 188,385150,93352%$2611,016- 47,366at ANH 417,65670,62496%$26n/an/a— ANH = The Arrowhead Pond at Anaheim
