WME's Acquisition Of IMG Paying Off In Tennis IMG Academy Receives $2M In Public Funding Drew Sheinman Joining IMG Licensing WME/IMG Close Deal For Icon Sports Management Emanuel's WME-IMG Move Profiled In Vanity Fair Pernetti Leaving NYC FC For IMG College WTA's Tseng Headed Back To IMG WME-IMG Acquires eSports Agency IMG Consulting Wins Visa Business Brooke Henderson Signs With WME-IMG
SBD/30/Sponsorships Advertising Marketing
IMG MAKES AN OFFER THE WTA MAY BE HARD-PRESSED TO REFUSE
Published January 30, 1995
IMG has offered the WTA Tour a guaranteed four-year deal, estimated at $16M for exclusive marketing and TV negotiation rights. Bob Kain, head of IMG's tennis division: "We are in serious negotiations, that's for sure." WTA Tour CEO Anne Worcester confirmed IMG's offer but would not provide any details. The WTA Tour has operated without a tour sponsor since Kraft, owned by Philip Morris, left two years ago (USA TODAY, 1/27).