Wayne Gretzky Returns To IMG IMG's Montag Firming Own Consulting Firm ASU Radio Voice Stays After School Drops IMG ASU, IMG Officially Part Ways IMG To Countersue ASU If Resolution Not Reached Arizona State Ends Deal With IMG College Coors Billboards With UConn Logos Removed IMG Hires Former ESPN Exec Mark Shapiro IMG Hires Fox Sports Exec Karen Brodkin IMG Re-Signs Tennis Agent Fernando Soler
SBD/30/Sponsorships Advertising Marketing
IMG MAKES AN OFFER THE WTA MAY BE HARD-PRESSED TO REFUSE
Published January 30, 1995
IMG has offered the WTA Tour a guaranteed four-year deal, estimated at $16M for exclusive marketing and TV negotiation rights. Bob Kain, head of IMG's tennis division: "We are in serious negotiations, that's for sure." WTA Tour CEO Anne Worcester confirmed IMG's offer but would not provide any details. The WTA Tour has operated without a tour sponsor since Kraft, owned by Philip Morris, left two years ago (USA TODAY, 1/27).