HZDG To Create Campaogn For ICC In '17 Cubs Rolling Out "That's Cub" Campaign Florida Selects HOK To Design Football Facility Budapest Drops Out Of '24 Games Race USATF Acquires Penn Relays Media Rights Monster Energy Keeping NASCAR Girls' Outfits Dolphins Welcome Back Former Players LSU Athletics Turns $12M Profit In '15-16 Robert Kraft Profiled By "Real Sports" Bucks' New Video Board Goes Against NBA Grain
SBD/26/Sponsorships Advertising Marketing
ATHLETIC FOOTWEAR SALES DOWN SLIGHTLY
Published January 26, 1995
The Athletic Footwear Association (AFA) announced that U.S. sales of athletic footwear declined fractionally during the first eight months of 1994, about 2%. The men's shoes category rose 7.7% in pairs sold and 2.9% in dollars spent during the time period, while women's and children's shoes declined. Women's footwear sold and dollars spent both slipped 6% and children's footwear sold fell 1.4% with dollars spent declining by 6.1% (AFA).