SBD/20/Sports Media

MEDIA NOTES

     ESPN's Mike Milbury will make his studio analyst debut
tonight when the network cover the Rangers/Sabres game in New
York.  Milbury on the season: "The quality of the games is going
to be so intense that it should prove a boon to viewers"
(HARTFORD COURANT, 1/20)....ESPN's Chris LaPlace: "Fox deserves
credit for its NFL coverage and they may do well on the NHL, but
they haven't done a hockey game yet.  We set the standard.  We do
hockey better than anyone" (Rudy Martzke, USA TODAY, 1/20).  The
NBA will present its fifth annual NBA All-Star Stay in School
Celebration during All-Star Weekend.  The one hour special will
be broadcast simultaneously by NBC, TNT, Nickelodeon, and BET at
12:00 EST on February 11.  The event is sponsored by Coca-Cola,
IBM, and SkyBox Int'l (NBA)....BUSINESS WEEK profiles Ted Turner
and his desire to become a "heavy hitter" in Hollywood (BUSINESS
WEEK, 1/23 issue).
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