U.S. Fans Abound For WWC Final LeBron Praised For Role In Apatow's "Trainwreck" MLS Eyeing St. Paul For Expansion Club Angels Bad PR Continues With Dipoto Exit NBA Free Agency Begins With Money Flying Expectations High For NASCAR On NBC NBC Lands New Advertisers For Race Coverage Going Off The Grid Steelers Exploring '23 Super Bowl Bid GT To Benefit Financially From Ireland Game
A deal between ACOG and Gannett will provide Olympic organizers with national advertising space in USA TODAY and public service spots on Gannett-owned WXIA as part of a sponsorship deal that makes the NBC affiliate Atlanta's official station for the Olympic games. As part of the agreement, WXIA will create Olympic programming that will give games-related information during the Olympics such as ticket information, traffic reports and event schedules. Craig Dubow, WIXA President and GM, says the station's news division will not be affected (Melissa Turner, ATLANTA CONSTITUTION, 1/20).
Martina Navritilova says she wants to be in Atlanta in '96, likely as a doubles player for the U.S. team. "I am making myself available for Federation Cup play this year so that I am eligible [for the Olympics] if I am good enough. I would love to play, and I think I could hold my own" (Plott Brice, ATLANTA CONSTITUTION, 1/20).